College Coop: Core Marketing Analyst (MS) Job at Independence Blue Cross, Philadelphia, PA

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  • Independence Blue Cross
  • Philadelphia, PA

Job Description

Core Marketing Analyst Co-Op

The Member Retention team is dedicated to creating a positive experience for our Medicare Advantage and Medicare Supplement members. We achieve this by developing compelling, informative, and compliant materials that educate, engage, and build trust helping members feel confident in their healthcare choices and encouraging continued enrollment.

The Core Marketing Analyst Co-op will support the Member Retention team in the development and review of marketing and mandatory materials. This includes ensuring compliance with CMS Medicare Marketing guidelines, maintaining brand standards, and assisting with digital campaign setup and tracking. The role offers hands-on experience in healthcare marketing, compliance, and member engagement strategy.

Key responsibilities may include (but are not limited to):

  • Creating and updating mandatory materials to support member retention
  • Editing and reviewing marketing and compliance documents
  • Routing materials through internal review and approval processes
  • Ensuring alignment with CMS Model documents and brand standards
  • Assisting with digital campaign setup, tracking, and reporting

The ideal candidate will demonstrate:

  • Strong professionalism, communication, and collaboration skills
  • Excellent verbal and written communication abilities
  • Strong organizational and time management skills
  • Proficiency in Microsoft Office Suite (Excel, Outlook, PowerPoint)
  • Customer service mindset and a team-oriented attitude
  • Attention to detail and problem-solving abilities

Accepted Majors:

  • Business Administration
  • Marketing
  • Public Health
  • Healthcare Management
  • Communications

Classification:

  • Senior
  • Recent graduate (within one year of program start date)

GPA Requirement: 3.2+ and higher

IBX is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to their age, race, color, religion, sex, national origin, sexual orientation, protected veteran status, or disability.

Must have an Android or iOS device which is compatible with the free Microsoft Authenticator app.

Job Tags

Work at office,

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